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Privacy Policy

At EcoAgro, we value your trust and are committed to protecting the privacy and personal information of every farmer, buyer, agribusiness, and partner who engages with us.

This Privacy Policy outlines how we collect, use, store, and protect your data when you interact with any of our services — including our agro marketplace, agricultural advisory call center, and business process outsourcing (BPO) solutions for the agricultural sector.

We are proudly African, and we understand the importance of building platforms that respect both local needs and global data protection standards. Whether you’re accessing EcoAgro from a rural farming community or a city hub, your privacy is our priority.

Please take a moment to read this policy and understand how your information is used and safeguarded.

 

 

1. Information We Collect

We collect different types of personal information depending on how you interact with our platform:

  • Registration Information: Name, phone number, email address, location, and farm or business details.

  • Marketplace Activity: Product listings, transaction history, delivery information, payment details.

  • Advisory Support: Call logs, consultation notes, region or crop-specific issues.

  • Device & Usage Data: IP address, browser type, device model, access times, and site interactions.

  • Communication: Information shared via contact forms, emails, or support messages.

 

2. Data Collected

Data Storage Location

EcoAgro operates web servers hosted in secure data centers that meet international standards for data protection and availability. Depending on your region, your data may be stored in our servers located within Africa or with trusted providers abroad that comply with applicable privacy regulations such as GDPR or local data protection laws.

User Registration Data

When you register on our platform, we collect:

  • Your full name

  • Contact information (email and phone number)

  • Password (stored in encrypted form)

  • Business or farm details (optional)

You can view, update, or delete your personal data at any time via your user profile. Our admin team may access this data strictly for support and platform management.

Marketplace Transaction Data

When you engage in transactions through the EcoAgro marketplace, we collect:

  • Listings you create or respond to

  • Purchase and sale history

  • Payment method (handled securely via third-party processors)

  • Delivery details

This helps us process orders, facilitate communication, and ensure smooth marketplace operations.

Advisory Call Center Data

If you use our advisory services, we may collect:

  • The nature of your inquiry (e.g., pest problems, planting tips, market access)

  • Region and crop information

  • Call duration, audio (where recorded with your consent), and timestamps

This information improves the relevance and quality of support offered.

Support & Contact Forms

Any message or request you submit via contact forms or support channels may include:

  • Your name and contact info

  • Inquiry subject and message content

  • Attachments (e.g., farm images or documents)

This data is used solely for customer service and is never sold or shared with unauthorized third parties.

Comments and Feedback

If you leave a comment or review on our site, we collect the data you enter, your IP address, and browser information for spam detection and moderation.

Analytics and Usage Tracking

We use tools such as Google Analytics to track anonymous usage patterns and site performance. This includes:

  • Page views

  • Clicks

  • Location estimates (not GPS-specific)

  • Time spent on the site

This helps us enhance user experience and optimize our services. You can opt out via the Google Analytics Opt-out Tool.

3. How We Use Your Information

We use the personal data we collect for:

  • Verifying user identity

  • Facilitating connections between farmers, buyers, and advisors

  • Processing transactions and service requests

  • Providing tailored agricultural advice and support

  • Responding to customer queries and technical issues

  • Sending service updates, newsletters (with your consent), and alerts

  • Monitoring system performance and detecting misuse

 

4. Data Sharing & Disclosure

We do not sell your personal information.

We may share data with:

  • Trusted service providers (e.g., payment gateways, cloud hosting) who help us run the platform

  • Regulatory authorities, only if required by law

  • Partner organizations you engage with through the platform, with your consent

All third parties are required to respect your privacy and comply with relevant data protection laws.

 

5. Data Retention

We retain your personal information only as long as necessary for the purposes outlined in this policy, or to comply with legal and regulatory requirements. When your data is no longer needed, we securely delete or anonymize it.

 

6. Your Rights

Depending on your location, you may have the right to:

  • Access, correct, or delete your personal data

  • Withdraw consent to data processing

  • Request that we limit or stop using your data

  • File a complaint with a data protection authority

To make such requests, contact us at info@ecoagrozm.com

 

7. Security Measures

We take appropriate security measures to protect your personal data from unauthorized access, alteration, disclosure, or destruction. These include encryption, firewalls, access control protocols, and regular system audits.

 

8. Children’s Privacy

EcoAgro’s platform is not intended for children under the age of 16. We do not knowingly collect data from minors without verified parental consent.

 

9. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our services or legal obligations. When we do, we will update the “Effective Date” at the top of this page. Significant changes will be communicated through your account or our website.